Privacy Policy
Last Updated: July 24, 2026
1. Overview
This Privacy Policy describes how 2048 Forever("we", "our", or "us") processes and protects your data. Our mobile application is built using the Unity 6 engine and is distributed on the Apple App Store and Google Play Store.
To provide you with a completely free and featured game experience (including our in-game shop, leveling, and continues), we integrate trusted third-party SDKs that may collect, process, and transmit data according to their respective privacy guidelines.
2. What Data We Collect and Why
We do not collect any personal data directly. However, our third-party partners (such as **Google AdMob**, **Unity Ads**, and **Firebase**) may collect limited technical data:
| Data Category | Specific Data Type | Used for Tracking? | Linked to User? | Primary Purpose |
|---|---|---|---|---|
| Identifiers | Device ID (IDFA / IDFV / Advertising ID) | Yes | Yes (Anonymous Profile) | Third-Party Personalized Advertising & Analytics |
| Usage Data | Product Interaction & In-app purchases | Yes | Yes (Anonymous Profile) | Analytics & Game balance optimization |
| Usage Data | Advertising Data (clicks and impressions) | Yes | Yes (Anonymous Profile) | Third-Party personalized ad delivery |
| Diagnostics | Crash Logs & Performance Data | No | No | App Functionality, bug-fixing, and stability |
3. App Tracking Transparency (ATT) Disclosures
On iOS 14.5 and later devices, 2048 Forever shows the App Tracking Transparency (ATT) permission prompt. This allows you to grant or deny permission to access your iOS Identifier for Advertisers (IDFA).
If you select "Ask App Not to Track", we strictly configure Google AdMob and Unity Ads to serve non-personalized ads, and no cross-app tracking identifiers will be read from your device.
4. Data Sharing and Third-Party SDKs
We do not sell your personal data. We utilize third-party partners to support app functionality:
- Google AdMob: Delivers ad inventory and rewarded ad options to give players free continues.
- Unity Ads: Powers full-screen videos and optional rewarded video capabilities inside our game store.
- Firebase & Crashlytics: Provides game interaction telemetry, diagnostic logs, and critical bug tracking.
5. Children's Privacy
Our services are intended for a general audience. We do not knowingly collect personal data from children under the age of 13. If you are a parent or guardian and believe your child has shared tracking information with us, please contact us so we can verify and remove it.
6. Your Data Rights
You hold rights regarding data collection under local regulations (e.g. GDPR in the EEA, and CCPA in California). You can manage and revoke tracking permissions at any time via your device settings:
- iOS: Settings → Privacy & Security → Tracking → toggle off 2048 Forever.
- Android: Settings → Privacy → Ads → Reset/Delete advertising ID.
7. Contact Us
For any questions about this Privacy Policy, please send your inquiries to our team at privacy@flowsophic.com or use our feedback form on our homepage.